Robots BuildingRobots
Strategic software engineering and AI-driven solutions. We architect systems that scale, perform, and deliver measurable results.

Company Profile
It has been said there are two ways to build a business. You can either focus on building the tallest building or spend your time and energy tearing other buildings around you down. Let's work together to build, create, invent, not destroy.
Founded in Boulder, Colorado in 2016 we've had successful engagements in Chicago, Boulder, Manhattan, Portland, Oregon, and Las Vegas. We are remote-first and can help you establish the same culture. If you are interested in learning more about working together, our process, and how we can help, please reach out. A quiet warning though, we are very selective of who we work with and are always happy to refer out if we are not the right fit.
Engineering Principles
Five pillars that define our approach to building software
Obsession
We are craftsmen who architect systems worth defending. Every function, every test, every deployment receives obsessive attention to detail—because mediocrity ships bugs and technical debt compounds. With fifteen years building production systems for startups and enterprises alike, we've learned that excellence isn't an accident. It's a discipline we practice daily, tailoring our approach to each unique challenge.
Discipline
Whether augmenting your team or delivering standalone projects, we run on structured agile workflows—Kanban or Scrum, never waterfall, never chaos. When embedded with your engineers, we mentor and elevate—running pair programming sessions, conducting code reviews, and transferring knowledge that outlasts the engagement. All work is tracked hourly, invoiced weekly, on NET-7 terms. Product and engineering move as one unit toward shared milestones.
Innovation
We leverage cutting-edge tools and modern frameworks to build solutions that scale and last. From AI integration to cloud-native architecture, we deploy tomorrow's tooling today—because yesterday's stack becomes tomorrow's technical debt. Our automated testing and CI/CD pipelines ensure rapid, reliable deployments while maintaining the production stability your business depends on.
Results
We build partnerships around measurable outcomes, not feature bloat or vanity metrics. Every engagement we take on must move the needle and deliver clear value to your business. We focus on cost-effective solutions that drive real results, not gold-plated features nobody asked for. Your long-term success is the only KPI that matters.
Evidence
At our foundation, we believe automated tests are critical to shipping quality software. We advocate for community-driven coding standards, enforce style guides with linters, and grade our work with coverage metrics. We prove quality with data, not promises. If you're looking to cut corners on testing and quality, we're happy to refer you elsewhere.
Project Archive
With engagements helping small startups to large enterprises, we bring both technical knowledge and industry-leading processes to help you achieve your vision. We are not a cookie-cutter service provider. Through effective collaboration and tailoring the project to the needs of the business, we achieve project success.
Gathrly
Partnered with founders to define the technical roadmap and implement agile workflows from the ground up. Architected and delivered a lead management platform adopted by top-tier craft breweries. Mentored junior engineers, accelerating their growth while building a high-performance engineering culture.
USA Today
Architected a robust backend CMS with intuitive content creation tools for editorial teams. Redesigned the responsive frontend experience, streamlining user flows and elevating engagement across devices.
W. W. Norton
Architected an interactive content delivery platform serving 300+ educational experiences for a leading global publisher. Established GitFlow workflows, code review standards, and quality guidelines. Elevated team capabilities through hands-on mentorship, driving measurable gains in productivity and code quality.
Crowd OX
Extended platform capabilities across three interconnected Rails engines. Modernized the testing infrastructure by migrating from Minitest to RSpec, increasing coverage from 0% to 60% overall with complete model-layer coverage—transforming a legacy codebase into a maintainable foundation.
Eggplant
Integrated Microsoft Active Directory (LDAP) authentication into the testing management platform, enabling enterprise-grade access control. Led daily pair programming sessions that strengthened team collaboration and accelerated junior engineer development.
Advanced Building Technology
Rebuilt the corporate website from the ground up with a mobile-first responsive architecture. Delivered on schedule to support new product launches, transforming a desktop-only experience into a seamless presence across all devices.
Sidebench
Served as Technical Architect for the Momints NFT Marketplace, guiding technology decisions from concept through MVP delivery. Defined system architecture, infrastructure strategy, and API specifications—balancing scalability requirements with risk mitigation to establish a solid foundation for growth.
Arthur Maxwell Experience Builder
Modernized a corporate eLearning platform serving 200+ users, transitioning from offline iPad-based delivery to a real-time classroom experience. Built with Rails, Hotwire, and Stimulus for responsive, interactive learning at scale.
Serenity
Pioneering ongoing AI-assisted development methodology using Claude to build and enhance a production-ready Rails 8 application featuring Rodauth authentication, Hotwire (Turbo + Stimulus) for reactive interfaces, Solid Suite integration (Queue, Cache, Cable), and service-oriented design patterns. Collaborating with AI to implement custom UI components, establish comprehensive testing infrastructure, and ensure strict code quality standards, reducing traditional development time by 10x while maintaining professional-grade architecture and deployment practices on Heroku with full monitoring and error tracking capabilities.
Products in the Fire
We're forging tools to solve real problems.
SAAS TOOLS
Subscription software that scales.
E-COMMERCE
Products you can buy and use.
OPEN SOURCE
Free tools for the community.
Let's BuildSomething
The best partnerships start with a conversation. Whether you're scaling a team, architecting a new system, or exploring AI integration.
Why LinkedIn? Zero spam. Professional context. Real conversations.